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GAGOP Foundation Breakfast: The Effects of ObamaCare on The State of Georgia

Featuring Insurance Commissioner Ralph Hudgens, Attorney General Sam Olens, Senators Gregg Goggans and Renee Unterman, and Representatives Richard Smith and Sharon Cooper.  Read More

EarthShare of Georgia Announces 2011 Earth Day Leadership Breakfast Keynote Speaker

Rhett Turner to speak at the 2011 EarthShare of Georgia Earth Day Leadership Breakfast Read More

Live Thrive Merges with LivingGreenPages and Launches New Website

Live Thrive began with a small group of people with big ideas to help make communities clean, safe, healthy and prosperous. Read More

AMA welcomes Jay Bowden, Google/Jim Norton, AOL -"Best Bets for Digital Marketing in 2011"

Does the subject of digital marketing stress you out? Are the modifications of the traditional marketing theories and models to embrace new technologies and ideologies keeping you awake with worry at night? Read More

PRSA Feb. 18 Meeting: Chick-fil-A Turns Up the Heat: How Buzz Can Spice Up a New Product Launch

Learn how Chick-fil-A and Jackson Spalding developed a multifaceted campaign for the launch of the Spicy Chicken Sandwich, the company's first new sandwich in 20 years. Read More

An Evening with Max Cleland

Max Cleland, Secretary of the American Battle Monuments Commission and former U.S. Senator from Georgia will speak at a special evening program on Monday, February 7. Cleland will sign copies of his book, Heart of a Partriot. Read More

Service Foods Selected as Finalist for the Atlanta's Healthiest Employers Awards

Green Chamber of the South Member Service Foods selected to be a finalist of the prestigious award from the Atlanta Business Chronicle. Read More

New Downtown Arts Venue to Host Central Atlanta Progress/ADID

Pemberton Place, adjacent to the World of Coca-Cola, will serve as this year's venue for the Annual Meeting of Central Atlanta Progress and the Atlanta Downtown Improvement District, Tuesday, March 15th at 8 a.m. Read More

Andrew Young Joins Panel Celebrating World Interfaith Harmony Week

World Interfaith Harmony Week lunch, sponsored by FAMA, features panelists from Hindu, Muslim, Jewish and Christian faiths. Interactive dialog with Consul Generals follows panel discussion. Read More

'Spin to End (AIDS)' indoor cycling fundraiser slated for February 12

Spin to End (AIDS) 2011: Indoor cycling fundraiser benefits Action Cycling Atlanta and AIDS vaccine research - Noon to 6 p.m. Saturday, February 12, at Emory's woodPEC cycling studio. www.SpinToEnd.org Read More

10th Annual Roswell Roots Festival Planned

Roswell Roots is the largest Black History celebration in the state of Georgia and celebrates black history and culture by sponsoring a variety of art exhibits, history and cultural events. Read More

Georgia's State Parks Beckon Couples with Affordable Winter Romance Rates

Couples looking for a romantic escape can warm up with great savings of up to 30% off lodge rooms, cottages and camp sites and take advantage of smaller crowds at Georgia State Parks this winter. Read More

Fellowship in Leadership for Physicians

Coles Executive Education Programs launches Fellowship in Leadership for Physicians in January Read More


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Maximum cost of a :30 second national commercial in Sunday's Super Bowl: $3 million.
Percentage of inventory sold by last June: 80%.
Number of car companies that will be running commercials during the game: 8.
(Advertising Age)

Most expensive ticket for Super Bowl XLIV in 2010: $8,300.
For Super Bowl XL on Sunday: $11,000.
Year over year growth in demand for housing rentals in and around Miami during Super Bowl weekend in 2010: +232%.
In and around Dallas/Fort Worth this year: +3.721%.
(Newsweek)

Average snowfall per year in Philadelphia: 19.3".
This year so far: 38".
In New York City: 22.4".
So far this year: 57.7".
In Boston: 41.3".
So far this year: 70.5".
(The Daily)

"The difference between living and existing is noticing."

Daybook Welcomes our New Subscribers and Contributors:

Kiley Borowski, The Leukemia & Lymphoma Society;

Maryclaire Andres, Promo-Photo;

Melany Reynolds, Georgia Department of Transportation;

Tracy Murrell, National Black Arts Festival.

King of the content castle: How to write an effective online press release

You've heard it before: Content is king.

But what makes the difference between a so-so announcement about your company, and a rock star online press release that gets picked up by Google, blogs or media? Read on for a few surefire ways to make your content stand out. Read more....


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The What Blog

Chick-fil-A on the Hot Seat: Social media cuts both ways

Thu, 03 Feb 2011

The sudden emergence of a story that accuses Chick-fil-A of being anti-gay shows why it’s so important to respond quickly.

Read More...