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SaportaReport Launches Weekly E-Newsletter

Today marks the launch of the first weekly SaportaReport.com e-newsletter providing the latest stories and columns important to citizens who care about metro Atlanta.  Read More

Georgia Aquarium's Jazz Journeys Returns for a Fifth Year

Due to popular demand, Georgia Aquarium continues its summer concert series, Jazz Journeys, a showcase of musical artists each Friday night, running from May through September, 7 p.m. to 9:30 p.m. Read More

Women in Law Event Features US Attorney for Northern District of Georgia, Sally Q. Yates

What are the key issues affecting women and girls in our community? Join the legal community to hear from US Attorney Sally Q. Yates at upcoming Women in Law Event benefiting The Atlanta Women's Foundation on June 2. Read More

Life In The Park - World Premier Musical - in Atlanta this June

Life In The Park will make it's World Premiere in Atlanta, June 3rd-26th. An Off-Broadway style musical that considers homelessness and the human condition as viewed from a park bench. Read More

Finalists Selected for Israeli Company of the Year and Deal of the Year

Excitement is building as finalists have been named for Israeli Company of the Year and Deal of the Year for the 10th annual Eagle Star Awards Gala. To register and for more information www.eaglestargala.com Read More

Beulah Heights Univerisity MBA Saturdays Only - 14 Months

Beulah Heights University is one of a handful of Christian Universities in the U.S. offering a full-time MBA in a four-semester, 14-month/Saturdays Only curriculum. Read More

Buckhead Business Association presents A Taste of Buckhead Business May 23rd

Featuring 20 of Buckhead's premiere restaurants and 40 local businesses which showcase Buckhead in an exclusive fashion. Read More

U.S. House Majority Leader Eric Cantor Speaks at The Atlanta Press Club

U.S. House Majority Leader, Eric Cantor (R-VA), will make a media stop at the Atlanta Press Club on Friday afternoon, May 20. He will discuss House Republicans pro-growth plans, the economy, jobs and the budget. Read More

PRSA June 2011 Monthly Meeting

How can PR build not just visibility but star quality for your brand? Learn the behind-the-scenes story on how the state of Georgia transformed itself into a top destination for TV series and movies. Read More

ULI Atlanta Summit to Host Experts Presenting Solutions to Region's Infrastructure Issues

ULI-Atlanta is assembling national experts to present solutions from around the country to four issues that ULI-Atlanta believes are critical challenges currently facing not only Metro Atlanta, but the entire region. Read More

Womenetics and Porsche Cars North America Present the Purposeful Women Summer Series

Get up close and personal with the 2011 POW! Award winners for extended conversations surrounding the topics initiated at this year's POW! Awards luncheon. Read More

What's Up Interactive Launches Integrated Online Campaign for Royal Canin's Wet Cat Food

Check out www.catfoodscience.com for coupons and educational information for Royal Canin's Wet Cat Food. Read More

3rd Annual Atlanta BAR-B-Q Festival Expands to 2 Days - September 30 & October 1

The Atlanta BAR-B-Q Festival is the Crossroads of BBQ with more than 50 teams competing for cash prizes and trophies plus plenty of great food, live entertainment and an interactive Kids Village. Read More

Finding Your Place in a World Economy

If you're in business today, the world is your market. According to the Small Business Administration, U.S. small businesses export nearly $1 billion a day. Are you getting your share of the action? How do you get started? Read More

AMA Welcomes Mitch Spolan of LivingSocial for MT SIG on May 26th

The idea of giving the consumer a huge daily deal is what has elevated LivingSocial into a digital marketing sensation with approximately 26 million email subscribers.For certain brands, this new digital marketing concept. Read More

DMA-Atlanta Luncheon: "The Killer Business Strategy" with Ken Robbins May 19

How to Acquire More Customers: "The Killer Business Strategy", by Ken Robbins of Response Mine Interactive. Read More

TechBridge Nonprofit Technology Education Seminar

Many nonprofits collect personal information from their clients, employees, donors and volunteers. During this seminar, our speakers will address issues associated with managing personal information. Read More

Redistricting: What's at Stake, How it will Affect Georgia & What's the Role of the Media?

The Atlanta Press Club is proud to partner with the League of Women Voters of Georgia for this special breakfast forum on May 18. Read More

Knox New Homes Announces a Decorated Model at Manchester Walk

Knox New Homes is pleased to announce the opening of a decorated model at Manchester Walk, a Lawrenceville community priced from the mid $150,000s. Read More


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One in four US Internet users will be social gamers this year, that’s about 62 million people who will play a social game at least once a month. By 2012, there will be 68.7 million social gamers in the US.
(e-Marketer)

Millennials make up nearly a quarter of the total US population and are evenly split between males and females. They are the most ethnically and racially diverse generation in the country’s history. Those ages 18-34 make up 86% of Internet users and 91% of US Internet usage in general.
(e-Marketer)

57% of respondents use the mobile Web more than once a day, with 77% using mobile search more than five times in the last month. 63% said access to mobile search has changed the way they gather information.
(Media Post)


"The tragedy of life doesn't lie in not reaching your goal. The tragedy lies in having no goal to reach."
-Benjamin E. Mays

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The What Blog

Social networking as business development

Tue, 17 May 2011

Facebook and LinkedIn are effective tools for growing your brand and your company’s influence, but only if you realize the differences between the two sites.

Read More...