Facebook Tips for Retailers:
Although retailers publish evenly throughout the work week, engagement rates spike on Wednesday, 8% above the average engagement rate.
Engagement is 17% lower during “busy hours”: 8am-7pm.
Brands who posted 3 or more times in a day had a 29% decrease in engagement overall.
Posts with 80 characters or less receive 66% higher engagement.
(BuddyMedia)

The amount of actual football action in an average NFL game: 11 minutes
(WSJ)

Rockefeller Center Christmas Tree Facts:
The first year the New Yorkers put a tree up in Rockefeller Center: 1931
The weight of its star is: 550 lbs
The estimated worth of the Rockefeller star: $1.5 million
How do they find the perfect 7-story tree: Rockefeller conducts aerial searches by helicopter
(MentalFloss)

"Loving is not just looking at each other, it's looking in the same direction."
-Antoine de Saint-Exupery

Daybook Welcomes our New Subscribers and Contributors:

Orit Sklar, JerusalemOnlineU.com;

Lars Minns, The Home Depot;

Shari Bracy, Georgia Family Council.

North Georgia's 60,000-plus veterans and their dependants will have an opportunity to get their state and federal veterans benefits questions answered at a free one-stop “Supermarket of Veterans Benefits” on Wednesday, December 7, 2011, at the Northwest Georgia Trade & Convention Center on Dug Gap Battle Road near I-75 (Exit 333).

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